In 2021, Phantom EDT by Rabanne was born: a fragrance that began a disruptive new chapter in luxury perfume, empowering men to transcend the ordinary and live life as their boldest, most confident selves.
This year, Phantom returns in a more intense incarnation with a powerful new narrative to inspire the next generation. Discover Phantom Parfum: a captivating new fragrance, created to reveal the darker, the phantom nightcall, more enigmatic facets of masculinity and seduce from the very first moment.
In honor of this new incarnation, celebrated actor and musician Charlie Heaton of Stranger Things fame joins Rabanne as global brand ambassador and stars in a new campaign that captures the irresistible spirit of Phantom Parfum.
Crafted from the most precious, ethically–sourced ingredients and composed by globally–renowned perfumers Juliette Karagueuzoglou, Anne Flipo, and Dominique Ropion, new Phantom Parfum by Rabanne empowers modern masculinity reveals the irresistible aura within you.
CHARLIE HEATON NEW PHANTOM BRAND AMBASSADOR
English actor and musician Charlie Heaton is a global star and an aspirational face of a new generation. Having played in several bands during his teenage years, his breakthrough acting role was as Jonathan Byers in Netflix’s hit supernatural drama Stranger Things. He has also appeared in films Shut In, As You Are, Marrowbone, The New Mutants, the critically–acclaimed romantic drama The Souvenir Part II, and in the 2021 movie, No Future.
His passion for music, his rebellious spirit, and his determination to embrace his own style, energy and talents make Charlie the personification of the Phantom Parfum man. Electrifying, defiant and a force for the future, he shares in the spirit and nonconformist charisma that lies at the heart of Rabanne.
SURRENDER TO THE PHANTOM NIGHTCALL A NEW CAMPAIGN SET TO DAVID BOWIE’S ICONIC SOUNDTRACK
Encapsulating the reckless but irresistible spirit of this man, a new campaign directed by groundbreaking photographer and filmmaker Matt Lambert invites you into the night kingdom of Phantom Parfum.
Starring new Phantom ambassador Charlie Heaton, an exhilarating video brings the story to life to the iconic soundtrack of David Bowie’s Let’s Dance. Set in Paris after dark, his magnetic aura runs through him as his emotions illuminate the city skyline beyond. Ruled by raging passions, his aura pulses through the night as he stalks the empty streets at speed.
Is he real? Perhaps it was a dream. Or just a Phantom of your imagination. Experience the thrill of the Phantom Nightcall.
PHANTOM PARFUM AN INTENSE NEW FRAGRANCE THAT CAPTURES A FORBIDDEN AURA
Inspired by a dream–like night in Paris, Phantom Parfum encapsulates the man who rules the darkness. Electrifying the jet–black sky with his unbridled passions, he reveals his enigmatic aura as he answers the Phantom nightcall.
As a reckless risk–taker who forges his own path and runs with the heat of his emotions, the Phantom Parfum man entrances with a new type of seduction laced with darkness. Intense, powerful and infinitely magnetic, he embodies an edgy masculinity that serves as a rallying cry for all men to find the aura of the Phantom within.
A SEDUCTIVE BLEND CRAFTED TO REVEAL THE ENIGMATIC AURA IN YOU
Bringing together the experience, expertise, and creative vision of perfumers Juliette Karagueuzoglou, Anne Flipo, and Dominique Ropion, Phantom Parfum trailblazes a new era in electrifying fragrances for men.
Every precious note tells a story. Every drop captures a captivating new aura that permeates the night. The result is an exceptional blend crafted to liberate the most magnetic facets of the sultry masculinity.
At the top, lavender brings an aromatic floral note that is simultaneously energizing and seductive. A warm vanilla heart lends the fragrance a new gourmand facet with an addictive appeal. Finally, at the base, vetiver and mineral musk add earthy, woody notes and a rich sensuality to hint at an edge of danger.
More daring. More sensual. More intense. Phantom Parfum envelops you in a new fragrance experience to reveal the magnetic aura within you.
PHANTOM PARFUM POWERED BY SUSTAINABLE INGREDIENTS
True to Rabanne’s commitments to shaping a better future, Phantom Parfum is a consciously formulated fragrance containing 90% ingredients of natural origin that have been ethically–sourced in collaboration with local partners from around the world and harnessed via pioneering green extraction processes.
In crafting Phantom Parfum, Rabanne collaborated with IFF–LMR Naturals, a pioneering company founded in 1983 to deliver 100% natural extracts while complying with strict standards of transparency and sustainability. To create the essence of a new seductive masculine aura, the finest French lavender was combined with vanilla bean from Madagascar and vetiver from Haiti.
Every last drop of concentrate is expertly crafted through Rabanne’s expertise in the heart of Grasse, the historic home of French perfumery.