Featuring The Body Shop’s new Vitamin E Barrier Boost Cream
When it comes to glowing, resilient skin, beauty experts agree: it all starts with a strong moisture barrier. And this summer, The Body Shop is putting barrier health firmly in the spotlight with the launch of its brand-new Vitamin E Barrier Boost Cream, a next-generation hydrator designed to quench thirsty skin and deliver long-lasting comfort.
A standout addition to the brand’s globally loved Vitamin E range, the Barrier Boost Cream is clinically proven to deliver 100 hours of hydration, offering a plump, healthy-looking glow that lasts well beyond the morning routine. Even more impressively, the cream has been shown to increase moisture levels by 97% in just 30 minutes, making it a powerful ally for dry, extra-dry, or sensitive skin types.
Lightweight yet luxuriously rich, the formula melts in effortlessly, leaving skin soft, smooth, and protected from dryness, exactly what skin craves during warmer months when heat and environmental aggressors can quickly deplete moisture.
A Science-Backed Cocktail of Hydration
The Barrier Boost Cream is crafted with 95% natural-origin ingredients, each chosen for their proven ability to replenish the skin’s moisture barrier:
- Vitamin E from Raspberry Seed Oil – A classic antioxidant hero, it helps maintain and shield the skin’s natural barrier while offering protection from environmental stressors.
- Natural-origin Hyaluronic Acid – Produced through bio-fermentation, it draws in moisture and helps minimise the appearance of fine lines for supple, healthy-looking skin.
- Natural-origin Polyglutamic Acid – A powerhouse humectant that attracts and retains water, boosting long-lasting hydration.
- Ceramides – Essential lipids that reinforce the barrier and guard against water loss, especially important for dry or sensitive complexions.
The result? Skin that feels comforted, cushioned, and deeply nourished after just one use.

Skincare Made Simple
According to Laura Keane, Product Marketing Director at The Body Shop, hydration continues to be the top priority for beauty consumers. “More and more, we’re seeing people prioritise hydration over any other skincare need,” she explains. “Signs of sensitivity — from redness to dryness and tightness — have increased exponentially. The key to healthy-looking skin lies in replenishing the skin’s natural moisture barrier, and our latest skincare innovation is designed to do exactly that. We don’t want to overcomplicate things – it’s about finding a simple, long-term solution.”
The Vitamin E Routine: Your Daily Blueprint for Hydrated Skin
The Body Shop’s Vitamin E collection has long been a fan favourite, and with 11 products in the range, it’s easy to build a routine that delivers deep, dependable hydration:
1. Cleanse with the Vitamin E Gentle Facial Wash to remove impurities without stripping moisture.
2. Boost with the Vitamin E Bi-Phase Serum for enhanced hydration.
3. Seal with the new Vitamin E Barrier Boost Cream to lock moisture in.
4. Protect with Skin Defence SPF50+ for essential daily UV defence.
With this easy, effective routine, hydrated and glowing skin is well within reach, no complicated steps required.
As barrier care continues to take centre stage in modern beauty, The Body Shop’s Vitamin E Barrier Boost Cream arrives right on cue: a hydration hero built to keep skin strong, smooth, and summer-ready.


