Range Rover unveils its first luxury lifestyle capsule, The London Collection, blending classic and versatile pieces inspired by its modernist design ethos. British supermodel Adwoa Aboah stars in a campaign set against London’s Design District, showcasing the collection’s vibrant architecture and sophisticated style.
The eight-piece, limited-edition collection features lightweight jackets, silk twill scarves, and wool-cashmere blankets. Each piece is crafted with exceptional materials and innovative techniques, incorporating Range Rover’s design language through abstract prints and modernist influences. The designs reflect the brand’s British heritage, with nods to its iconic interiors and digital Pivi Pro screens.
Aboah, who has worked with Range Rover for years, describes the collection as “elevated yet playful,” highlighting the versatility and chic feel of the pieces, especially the silk scarves.
The collection includes hand-crafted reversible jackets, luxurious silk scarves, and jacquard-woven blankets, all showcasing intricate craftsmanship from the UK and Italy. A signature Bodyside motif, inspired by Range Rover’s design, appears throughout.
The Range Rover London Collection is available now and embodies modern elegance, craftsmanship, and individuality, offering a new luxury lifestyle for discerning customers.