In June, Pharrell Williams presented his debut Spring-Summer 2024 Show as Men’s Creative Director of Louis Vuitton. He introduced a new adaptation of the Louis Vuitton Speedy bag which conjures the attitude and hustle mentality of Canal Street in an everyday icon conceived for every walk of life.
Since then, the Speedy Bag has grown in popularity and has been spotted on celebrities like LeBron James, Jacob Elordi, and Tyler the Creator, to name a few.
A Million Dollar iteration (literally $1 Million), dubbed the “Louis Vuitton Millionaire Speedy Bag” has now landed in five colours — yellow, green, red, blue, and brown.
Men’s Collection by Pharrell Williams
SPEEDY / Canal Street A new adaptation of the Louis Vuitton Speedy bag conjures the attitude and hustle mentality of Canal Street on Lower Manhattan, New York City in an everyday icon conceived for every walk of life. Imbued with real-life sensibilities, the new Speedy honours the trapezoid lines of the classic Speedy but appears in supple grained calf leather lined in the finest lambskin. The softened construction enables the bottom of the bag to collapse and drape the way it would through everyday wear and gestures. The silkscreen-printed Monogram induces a blurry, artisanal and almost hand painted effect, rendered in several colours across nine dimensions.
THE SUN / What will you do when the sun shines on you? The Louis Vuitton Spring-Summer 2024 Men’s Collection orbits the sun as a focal point for opportunity, responsibility and enhancement. In his first proposal for the Maison, Men’s Creative Director Pharrell Williams looks to the sun as a universal source of life: a radiance that energises, heals and unifies humans across cultures and creeds. As our ultimate guiding light, the sun empowers its pupils to study, improve, and share in our appreciation. It teaches us to shine the light – the love – back on our fellow humans. The impact of the sun is present throughout the collection, in the rays of graphics, the warmth of the palette, and the glistening surface decorations that gild garments and accessories.